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26 Jan 2022 / 15:45 - 16:30

From talking the walk to walking the talk: practical lessons to become a data-driven company and create value from AI.(Richard Benjamins, Telefonica)

Are you planning to start working with big data, analytics, or AI, but don’t know where to begin or what to expect? Have you started your data journey and are wondering how to get to the next level? Want to know how to fund your data journey, organize your data team, measure the results and scale? Don’t worry, you are not alone. Many large organizations are struggling with the same questions.

In this masterclass, you will learn about: the different stages of the data journey; typical organizational, technological, business, people, and ethical decisions that organizations encounter on the journey; and different options available, along with the corresponding pros and cons. Everything will be illustrated with real examples from industries. Participants can themselves choose which practical lessons they want to focus on during the masterclass.


Richard Benjamins,


Dr. Richard Benjamins is Chief AI & Data Strategist at Telefonica and co-founder of the Spanish Observatory for Ethical and Social Impacts of AI (OdiseIA).

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